- Integration with online stores to familiarize the visitor with product prices in large retail chains.
- An interactive map of retail chains selling the company's products in Russia.
- Integration with Instagram.
- Using geolocation when providing information to a visitor.
- Resource adaptation for mobile devices.
- Introducing the branded character of the related product.
- For the convenience of consumers and potential buyers, each product in the catalog contains a price at which it can be bought in the large Russian online stores Detsky Mir, Korablik, and Dochki-Sinochki.
A solution has been implemented to update price data online using the feed provided by each of the online retail stores.
Price information is updated online based on data from a particular online retailer. Integration solves several important tasks at once:
- Informing the consumer about the possibility of purchasing products online through large online stores;
- Opportunity to choose a convenient store for buying Rusty Bolshoi products both online and offline;
- Avoiding manual loading of multi-format price lists;
- Automation of the process of receiving and updating prices for products from online retailers.